Pure Wellness & Joy.
TWO BEST FRIENDS
ON A MISSION
OUR MANTRA
Find Your Flow
FEMALE FOUNDED • WELLNESS DRIVEN
For nearly a decade, IVitamin has been helping people feel their best, be their best, and live their best life through evidence-based IV hydration therapy, longevity – focused services, and a personalized approach to wellness.
Founded by licensed pharmacist Jana Gavin and wellness business strategist Jordan Cobb, IVitamin combines 50 years of collective healthcare and business experience to deliver a safe, results-driven, and lifestyle-oriented wellness experience. From busy professionals and athletes to frequent travelers and parents, we serve real people with real goals-supporting energy, recovery, immunity, clarity, and overall vitality.
We’ve grown from one Austin clinic to two thriving brick-and-mortar locations, a robust mobile IV service across Central Texas, large-scale corporate wellness activations, and most recently, our first franchise location in New Braunfels, TX.
What Sets IVitamin Apart
- Medical Integrity: Founded and led by a pharmacist, backed by nurse practitioners, paramedics, and a physician medical director.
- Proprietary Formulations: 9 pharmacist-crafted IV cocktails for targeted needs like performance recovery, immune support, jet lag, and energy.
- Personalized Care: Nutrient testing, cellular health optimization (NAD+, Niagen), and customized protocols.
- Proven Scalability: From individuals to corporate wellness events, our systems are designed to deliver results safely and efficiently.
Introducing IVitamin- The Fractional Franchise Model
We are proud to officially launch IVitamin+, our turnkey fractional franchise opportunity designed for wellness business owners who want to add high-quality IV hydration services to their existing practice – without the high cost, complexity, or commitment of a traditional franchise.
Ideal for: Chiropractors, med spas, wellness clinics, cryotherapy centers, primary care practices, boutique fitness studios, and more.
Why IVitamin+:
- Launch in as little as 60 days using your existing space & clientele
- Fractional cost compared to traditional franchises
- Built-in brand credibility & pharmacist-led clinical protocols
- Turnkey support – training, proprietary formulations, medical oversight, operations, and marketing
- Potential to generate $50K+/month starting in month six
With IVitamin+, we’re removing the barriers to entry, empowering wellness professionals to expand their services, impact, and revenue.
Meet Our Founders
JANA GAVIN
FOUNDING MEMBER, CMO
Jana Gavin is a licensed Pharmacist and has 16 years of experience in the healthcare arena. Her background consists of pharmaceutical sales as well as owning and operating pharmacies where wellness and alternative treatments were the focal point of the services offered. Jana has a personal passion for being proactive in her health and with her knowledge of the wellness industry she strives to make wellness through IVitamin an integral part of everyone’s lifestyle.
Q & A WITH JANA
What’s your number one tip for healthy living?
Without a doubt it’s getting 8+ hours of sleep per night and enjoying everything in moderation.
One item you always have in your purse?
A phone charger, lip gloss, lotion, baby wipes. #mom
Your favorite afternoon snack?
I’d have to say unsalted nuts. They provide healthy fats that help sustain energy throughout the afternoon.
When did you develop a passion for health & hydration?
As a pharmacist, I have seen firsthand how treating diseases with pharmaceutical drugs can lead to bigger issues. Sometimes, drugs have worse side effects than intended. Because of this, I believe it is so important for everyone to be proactive about their health to prevent disease. Don’t get me wrong, medicine does have its place but, the idea behind IVitamin gives people an alternative way of improving their health and avoiding diseases by replenishing their bodies with crucial vitamins and nutrients.
JORDAN COBB
FOUNDING MEMBER, CEO
Jordan Cobb has worked in the health and wellness industry for the last 16 years. She has professional training in the medical device market and a background focused on sales, business, and business administration. She has a personal commitment and passion to bringing IV therapy mainstream with IVitamin based on the knowledge of the benefits and effects.
Jordan believes that staying healthy is not a diet or an exercise regimen, it is a lifestyle. It is eating clean and staying active so you feel your best.
Q & A WITH JORDAN
What’s your number one tip for healthy living?
Jordan believes that staying healthy is not a diet or an exercise regimen, it is a lifestyle. It is eating clean and staying active so you feel your best.
One item you always have in your purse?
Larabar, phone, lip gloss. #onthego
Your favorite afternoon snack?
Almonds and cashews
When did you develop a passion for health & hydration?
With a background in pharmaceutical and medical device sales, I saw many people affected by illness and dependent on pharmaceutical drugs and invasive treatments. I thought there had to be a better way and began learning how to be proactive to prevent things like this from happening. The answer was the chosen lifestyle of exercise, a clean diet, and replenishing depleted nutrients which is where the passion for IV hydration was born.
Meet Our Team
A board certified physician, practicing medicine in Austin since 2005. Owner and physician at Premier Health and Wellness. His interest…
Kourtlyn is from Amarillo, Texas and graduated from Texas Tech University with degrees in marketing and management. When I’m not…
Coco is new to Austin, Texas coming from Pittsburgh,PA. She graduated with her Bachelors of Science in Nursing from Kent…
Bailey is also an Austin native or a “unicorn” as some people call it. She grew up here and even…
AMBASSADOR PROGRAM
IVitamin’s Wellness Warriors make a healthy lifestyle a priority. Whether it be a dedication to healthy eating, an active lifestyle, or giving back to the community they exude a passion for living their best life!
JOIN OUR COMMUNITY
Receive tips on wellness and nutrition, healthy food recipes, amazing workouts, events that bring our community together, and special offers directly to your inbox!
Contact & Visit
Hours of Operation:
Tuesday- Thursday: 10am-4pm*
Friday- Monday: 10am-6pm*
* We seat the last patient 15 minutes before close time
Contact Us
IVitamin – Downtown on South Congress
515 S Congress Ave Suite 104
Austin, TX 78704
IVitamin – North Austin on West Anderson Lane
2700 W Anderson Lane
Suite 227, Austin, TX 78757
andereson@ivitaminatx.com
512-275-6448